New Years: How to set goals with time and lists

We will be re-visiting the Master List for 2010.

Before vision boards are to be created you must first know how to plan for your master list (in order to accomplish your goals for 2010).

1. First, write down 12 big tasks you wish to accomplish within a year

A. Commit to Ballet with consistent disciplined practice

B. Edit Season 1 of The Lights and show 10 major networks before setting a Date for The Lights premiere

C. Write handwritten notes to decision makers within the networks.

D. Set a date for The Lights premiere and launch on @NewYorkCityPR is no network picks up show.

E

(ok, so I have 4 so far for this example)

2. Once you have your big vision goals— break down tasks into the month that you wish to accomplish tasks/projects by and then break down the month into weeks until you get it done.

3. it will bypass procrastination if 1. and 2. are followed and done correctly.

Here is what it can look like:

A. Ballet

Meet private instructor by Jan 7, 2010. Write a note and send via mail on your new personal stationary by Jan 1

B. Edit a Lights Trailer by Jan 15, 2010. Edit 3 more by Jan 20.

C.Write 10 letters on personal stationary to 10 decision makers in 10 different television networks.

D. Make sure you really pursued networks before launching on @NewYorkCityPR

Crazy how goals A-D already take up a month.

Perhaps using this strategy in monthly increments is best, but know the overall goals for the year: Get The Lights into People Magazine, Just Jared, Us Weekly, E!, JohnSimonDaily, OK!, Star etc... by the half way point in 2010. That gives me 6 months. I better be pretty far a long in ballet by then too.

Once you start to see yourself meeting your deadlines, this will make you happy. After the 1st goal is accomplished, go ahead and make a visual for that completed goal, this will keep you focused and on track-- (making you start to visualize the 2nd goal) and will bring you a lot of joy and happiness.

The key is to have your goals in sight... on the fridge, in the bathroom, at your desk etc...

Laziness

I really hope I have the case of some Holiday bug, because I cannot seem to get in the mood to work. One of my Video Publicity clients is having a bridal show on Jan 8 and therefore all editing has to be done by then. I definitely don't want to wait till the last minute.

I think the only way to break me out of this "lazycoma" is to take the 5 minutes to pack up my terabyte hard drive, laptop, mousepad and wireless mouse and spend the day at my favorite coffee shop. Putting headphones on to the House Pandora station should get me over the hump to get it done. It's not hard, I'm just not in the mood and that happens with creativity— it can't be constant and overused. Hopefully, I will get in the mood before the New Year. If not, January 1 or 2nd better be the start of a wonderful New Years Resolution of making lists I stick to finishing and having a solid routine.

Business during the holidays?

During the holidays, it is known that business people are out of town and have automatic email responses all ready prepared. The truth is, unless it's a CEO, your contact is skimming emails and probably even at the office. I think sending something in the mail during the holidays is the perfect way to get in the door- so to speak. Send a Happy New Year note on personal stationary to someone you intend to start doing business with. That way, when you follow up with a proposal in a week or two, the chances of consideration and a response is greater. The key after the proposal being sent is persistence and followup... but please know when to draw the line- there is a line between persistence and annoyance.


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The Ups and Downs

Damn. I skipped a day. That's strike two for me as a blogger on the quotidian.

I still haven't gotten organized. I am waiting for my best friend, Pamela, to help me move my dresser from the old house with her car. So, my stuff is everywhere and my mom is getting on my case. Looking around all my stuff ruptured from my suitcase I got a flash back of some of my so- called friends' apt pictures on facebook from Ohio State. They all got jobs and an apt to call their own. I feel like I missed out at times from not being settled into my own place. How did I get here? How did I want to take on a "tv" web show instead of just really focusing on my consumer product line? The only thing I can hold on to is that if The Lights is successful as a global show, then what better advertisement or product placement can I ask for other than that fan base and viewers? That really is the reason why I organized The Lights. I just hope I choose the right path. There's certainly no way of going back now. Writing this has made me feel a little better, because I was a bit down before. I guess there is something mystical and enchanting about unveiling the unpaved road of having my own unique premiere— inviting who I want, design/event planning how I want and just "see what happens". (Sigh).

Your Room— Organized

Rugs really make a room. I wrapped my scarfs around the pole and bringing my dresser down from the old house (that I was going to film at) tomorrow. I can't wait to film in my new room.

It was actually really cool: Last time I was in Cleveland, I jumped on CraigsList and bought items for a set design at my old house that is currently still vacant. I bought a dresser, a vintage bed frame and small end tables. I originally was going to use the set design as a pretend NY apt, but then decided to script in the show the actual truth of my entrepreneurial journey— being back and from Cleveland and NY. Turns out I can film in my parents' new house because I have my own room now that the construction is over. So, it all worked out with the filming schedule.


Being an entrepreneur for 3 years so far, I have learned that there is no way to get to the next level unless your work environment and room are in complete organization. And, I'm not talking about cleaning your room and putting your clothes away. I'm talking, if someone says, "hey, do you have a stapler or a orange scarf or a safety pin." You smile and say, "Why, of course", and within 10 seconds you retrieve the items. You know EXACTLY and PRECISELY where all your belongings are at all times. Imagine how much easier your life will be? Think about how less stressed you will be and how much time you would save. You will be so much happier if you just got into the HABBIT of always putting items back where they belong after use.

Focus on complete organization this weekend and choose something else for your New Years Resolution.

Road Less Traveled

Back in Ohio with my family. I recognized being back in Ohio right away when a baggage helper immediately approached me with a dolly. He was SO nice!

My camera man, Mike, still has one of my hard drives with The Lights footage on it in NY. I need him to capture a tape and film and capture Aimee, Sarah (Sara Claire and Esther) and Elle (Marigo's client of Otrera).

It's perfect timing because I will not be working until I empty out and organize my 3 suitcases. I have to be Feng Suied out before I can even begin to edit the trailer and the pilot.

I really am just going to respect the timing and get the work done without any stress. Im going to make a vision board with what I envision for the premiere and just stay positive and hopeful. I'm going to balance working on my body ( ballet, eating lots of fruits and vegetables), oxygen water with editing The Lights.

Once I'm settled here I'm going to meet with some potential investor sponsors here as soon as the trailer is done. In fact, one of my friends from Ohio State who owns a well known energy drink gave me the go ahead to send him over the sponsorship proposal-- so that prospectus with trailor is on my top to do list. It's all going to work!! I just believe.

What an amazing New Year it's going to be!

Thanks for reading--whoever you are. xo

Post Office

I met with the talented Zara Terez to pick up the Sunset bag in Clementine to carry FudgeHim! product in "Orange you glad you're single." The post office on 33th and 8th is so amazing. So historic. So New York. Find out which celebrities I sent FudgeHim! to in season 1.

I ended up filming with Zara. She has such a fabulous office environment that releases creativity. I am so happy to be surrounded by so many hard working femnetrepreneurs who have risked it all to go down this road less traveled and I am honored to capture the journey in The Lights. Stay Tuned.

Appearance

Having visited The Tory burch boutique in Nolita to meet Ivanka Trump to wearing Sara Claire and Esther for scenes, it is very important to take the extra time to dress until you feel confident. Confidence is key to being articulate and poised in business meetings and it's time to find the brands that achieve such feeling.

Today's to do list became slightly interrupted when I had to see my dermatologist. I have a scene this Wednesday and need to be camera ready. A chemical peel later, I should be good to go.

It's strange yet exciting to have to focus on my looks so much as I step into being a Lights star. I will look glamorous at times on the show but that doesn't mean that I'm not sitting at my camera man's place in sweats and glasses with no make up on right now. Remember I'm still an entrepreneur and there isn't time to always look your best to strangers.

I had my liter of water, organic juice and stretched and can't wait to start ballet.

What are your fashion and beauty secrets? First to leave a comment receives a special gift. Xoxo

Time Management

If it was any other Sunday, I would stay up and work until I couldn't work anymore. However, as
my new Monday Resolution I, have decided to wake up extra early and start my week off right.

This month is all about finishing the pilot for the premiere and in preparation for the premiere (date TBD early 2010), I need to approach key sponsors to make this happen.








I will set my alarm at 8am, Stay in my black knock off version of a black Juicy Couture sweatsuit and while I heat up water for the morning green tea, I will sit on the carpet and work on my middle splits while downing a liter of NYC tap water before my tea. Just typing this seems like a dream lifestyle way of beginning my morning.

After a warm up i will then do 50 pliés (when I go back to Ohio I am taking private ballet lessons) and then work on the following to do list:








1. Tweet what time it is
2. Research the Tory Burch foundation.
3. Identify who I want to approach as sponsors for the step and repeat
4. Design perspectus for potential sponsors
5. Take 20 min and walk to health food store to order 32 oz of organic vegetable and apple/carrot juice
6. Check Twitter and Facebook
7. Finish perspectus
8. Text Marigo and Email Sara Claire and Esther regarding scenes that need to be filmed
9. Follow up with Zara Terez
10. Call The World Bar and find out if I can film there for a drink filmed meeting with Emily
11. Take a break and finish reading The Trump Card
12. Eat
13. Drink water!
14. Go!!! To the apple store and find the right person to talk to about having the premiere there! That would be a dream!!

Wow. I am really looking forward to my day.

I have to write to do lists more often. I hope it helps my mind focus and manages my time beyond my wildest expectations.

15. Otrera and marigo
16. Write femmetrepreneurs questions to send to femmes to feature them on my blog.









Happy Monday! Xo

Monday Resolution

You probably have had great ideas to do something or plan something but never quite got around to it.

Whether it's writing a handwritten letter to someone you think is out of reach--hoping to get aquainted or drinking more water, take the rest of the weekend to think about how to enhance your lifestyle.






Today, I woke up and drank a liter of Penta, walked to the health food store and drank 32 oz of fresh organic vegetable juice with an apple and a carot), ate a pear and had wild salmon for lunch. (except it wasn't wild, I could tell- the Chinese woman totally lied). I looked in the mirror and my face was supple and plump and glowing and thought, "why the hell don't I do this on a quotidian basis?!"

Whatever is it make this Monday the start of a steller week to really get the things you've been dreaming of started- it'll be a good change in energy and you'll feel really good about yourself.

Have a Happy Monday Resolution

Trump Card— No Excuses

What a day. My back hurts from running around the city. My camera man left me the lavs (wireless mics) and I had to lug them around all day. I went to Macy's to meet with Mercedes from BeChicMag to discuss a deal— she is so sweet and talented. Then I met up with Lindsey at the Chanel counter and we did a 1920s look with red lips to match my Sara Claire & Esther styling.
I went into Louis Vuitton and of course want these $530 sunglasses. One day. One day. While I was in there one of the sales reps, Amanda, was obsessed with my coat and had to know where I got it from. Then another two Iranian? women's eyes lit up and had to know where I got my coat. I have to say that it is certainly worth putting the extra money into pieces that make you feel important and get others to notice and want to converse with you. I felt like a celebrity— better yet, I felt like an accomplished CEO just signing a big deal. Tory Burch flats are a next wish list.

I cannot wait to have a closet full of Sara Claire and Esther!



No Excuses.
I never made it to Zara Terez because I never heard back from her on Twitter. After I got home, I saw a public tweet from Zara wondering why I never showed up! I was shocked and then I realized that she had gotten back to me on the Direct Message (DM) on Twitter! I didn't even think to check that. Later on, I read another chapter of The Trump Card: and being late, stuck in traffic, Yeah Yeah Yeah, LA Ti DA is just so annoying to hear. If you want to be successful and have a edge above everyone else just get rid of the excuses. Check every communication, leave 3o min earlier than early and just be on time. I have to say excuses are becoming pet peeve for me. It's going to be interesting to overcome these habits, but we certainly can start by being aware of how often we have an excuse.

It was a great day otherwise. I went to the post office to drop off "Orange you glad you're single" to Audrina Patridge's publicist— but did something happen to prevent me from sending it?! Find out on The Lights!

Signatures For Your Email

After my brothers wire transfer, I went shopping at NoLabelSecret in the city. He is an entrepreneur and $800 later will be getting 6 Italian (and other designers) suits, 3 dress pants, 10 dress shirts— one in every color, 4 socks, 3 ties, a tie clip, triangle "diamond" cuff links, 4 going out t-shirts, 4 going out plaid button downs, 2 sports coats, one camel/brown "leather" jacket, a pair of jeans and a partridge in a pear tree.

Turns out that some of the items I put on NoLabelSecret in the men's section ran out of some sizes so I am now going to follow the fate and turn NoLabelSecret.com into private shopping where I work with clients outside of NY to get them a whole new wardrobe without breaking the bank— and charge a commission. At least the videos are done and can be shown as examples of the merchandise to potential clients.

I'll have to get to that after my brother receives his shipment and shows all his friends. He already told me his friends are waiting to see everything and are thinking to have me do it for them too! Are men the secret way to make money with fashion? They seem to be an untapped market— especially for deals.
Today was so excited. I met with Sara from Sara Claire and Esther and had a wonderful conversation about are current situations. I think I talk too much (Ivanka Trump says listening is the secret to success). I had a lot to say and know that once the premiere launches I can be less crazed and develop into the woman I want to be. I will evolve. I hope it works out that I can wear a Zara Terez for my post office scene on friday. (I will spill later for what I am doing). I have to save some surprises for the show!

Deirdre Sullivan, Social Media, PR, & Partnership Director Blog Editor of Ideeli
(invite code: deirdre) signs her emails with, "A well dressed woman, even though her purse is painfully empty, can conquer the world." — Joan Crawford

How amazing is that! We all have to have signatures that show new people we meet who we are. And she's right. I believe that if I start dressing in Sara Claire and Esther, Zara Terez and Tory Burch, perhaps I will evolve into someone that exceeded my expectations. It's so important to evolve and I look forward to stepping into that once the show starts. I feel so blessed to be able to wear amazing designers and support them on the show. I cannot tell you how amazing the footage looks!

Thank you all for reading! I can't wait to interview you for this blog.

Femmetrepreneurs = sisterhood. I can't wait to have a girls night. We'll have to film it for season 2. xo

PS I need to save up for Marigo's new client— an Otrera scarf!— wearing it on the show once JUST won't cut it. They are 50% off NOON TO NOON! Saturday, December 5 at noon until Monday, December 7 at noon - here and here. but still can't afford it! Xmas gift. hmm. They are also new to twitter.